People don’t buy products and services; they buy value and solutions — April Schofield
Why they buy
Category: Quotes
Ordinary
You seem to be under the impression that there is a special breed of bad humans. There is no such thing as a stereotype bad man in this world. Under normal conditions, everybody is more or less good, or, at least, ordinary. But tempt them, and they may suddenly change. That is what is so frightening about men ― Natsume Soseki, Kokoro
Gray Times
When I was happy I had many friends, when times were gray I found myself alone… – Cato
Unreasonable
The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man – George Bernard Shaw
Take-off
When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.– Henry Ford
A Terrible Dilemma
“Perhaps the deepest problem is the problem of conjecture in foreign policy. Each political leader has the choice between making the assessment which requires the least effort or making an assessment which requires more effort. If he makes the assessment that requires the least effort, then as time goes on it may turn out that he was wrong. And then he will have to pay a heavy price. If he acts on the basis of a guess, he will never be able to prove that his effort was necessary. But he may save himself a great deal of grief later on. If he acts early, he cannot know whether it was necessary. If he waits, he may be lucky or he may be unlucky. It is a terrible dilemma.” — Henry Kissinger 1963
The above quote surmises the ever-present dilemma any leader faces when making choices (or not). We grant too much agency to our leaders and neglect the role luck plays in their leadership outcomes.
The Way
Since learning is the gate, when you read a book don’t think this is the Way. This misconception has many people remain ignorant of the Way no matter how much they study and how many words they know. – Yagyu
Dogma
If you meet the Buddha on the road, kill him – Linji
Ideas As Crimes
The idea of the sacred is quite simply one of the most conservative notions in any culture. Because it seeks to turn other ideas – uncertainty, progress, change – into crimes — Salman Rushdie
Resistance
The mind commands the body and is instantly obeyed. The mind commands itself and meets resistance — Saint Augustine of Hippo
CYBERTONIA 